Presented by Brian Price | The Reputation Lab
Leadership Conference Sessions for Hospitality Teams
“Brian’s sessions often lead to follow-up leadership workshops and on-property training for hotel teams.”
Brian Price delivers practical breakout sessions designed for hospitality leadership conferences, management company meetings, and regional training events.
His sessions help hotel leaders translate guest feedback and online reputation into actionable strategies that strengthen service culture, improve guest engagement, and drive stronger reputation performance.
Drawing from more than a decade of experience working with hotel teams across the United States, Brian provides practical frameworks and tools that leadership teams can apply immediately.
Available Leadership Conference Sessions
Reputation Management in Today’s Hospitality Landscape
Understanding how online reputation shapes guest perception and booking decisions
This session helps hotel leaders understand how today’s guests evaluate hotels through reviews, online profiles, and digital feedback channels.
Attendees learn how reputation performance influences market competitiveness, guest trust, and booking behavior.
Key topics include:
- The evolving role of online reviews in hotel selection
- Understanding reputation signals across major platforms
- The importance of response strategies and engagement
- Using guest feedback as operational intelligence
This session is ideal for conferences seeking a high-level overview of modern reputation management.
Typical session length: 45–60 minutes
Reputation SWOT Workshop: Evaluating Your Hotel’s Online Performance
An interactive session designed to help hotel leaders analyze and strengthen their reputation performance
In this hands-on workshop, participants learn how to conduct a structured Reputation SWOT analysis to evaluate their hotel’s online reputation.
Using a real hotel example, attendees explore:
- Review volume and pace
- Review scores and competitive positioning
- Response rate and response timeliness
- Response tone and quality
- Service recovery indicators within reviews
- Accuracy and health of online profiles
Participants receive a practical checklist that allows them to replicate the analysis at their own property after the conference.
This session works especially well for leadership conferences and management company meetings seeking deeper engagement.
Typical session length: 60–75 minutes
The Art of Guest Engagement: Conversations That Inspire Reviews
Helping hospitality teams create meaningful guest interactions that lead to stronger reviews
Many guest interactions follow predictable scripts that fail to create real connection.
This session explores how hotel teams can shift from routine questions to authentic conversations that uncover valuable feedback and inspire guests to share their experiences online.
Participants learn:
- Why guests review experiences tied to people, not buildings
- How to ask open-ended questions that encourage meaningful conversation
- Techniques for uncovering guest insights during on-property interactions
- How authentic engagement strengthens reviews and guest loyalty
This session is especially effective for conferences focused on service culture, leadership development, and guest experience.
Typical session length: 45–60 minutes
Ideal Conferences and Events
Brian’s sessions are designed for:
Sessions are designed to be interactive, practical, and immediately applicable for hotel leadership teams.
About Brian Price
Brian Price is the Founder and President of The Reputation Lab, a hospitality-focused firm that helps hotels strengthen their online reputation, improve guest engagement, and translate guest feedback into operational insights.
For more than a decade, Brian has worked with hotel leadership teams across the United States to develop reputation strategies, guest engagement programs, and training initiatives that strengthen service culture and improve reputation performance.
Book Brian for Your Conference
Brian is available to lead breakout sessions and workshops for hospitality leadership conferences and management company meetings.
If you are planning an upcoming event, we’d be happy to discuss how Brian’s sessions can support your leadership agenda.
Contact:
Brian Price
The Reputation Lab