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We manage your

online reputation and elevate your brand

The Reputation Lab is a consulting agency specialized in managing and
elevating the online reputation of hotels, restaurants and several other businesses on platforms like TripAdvisor, Google and Yelp.
We work with both independent and branded hotels (including W Hotels, Marriott, InterContinental, and Hyatt), restaurant chains and boutiques, automotive professionals, residential services providers and more to facilitate a reputation management strategy aimed at increasing online visibility, engaging your customers, and converting more shoppers to future guests and revenue producers.


 We monitor customer reviews received on online platforms, and alert your team to resolution opportunities


    We create custom responses to guest reviews, and publish them after your team's approval


We elevate on-property guest experiences  through our Guest Engagement Training Model


We analyze your performance on weekly calls and provide a detailed summary on month-end reporting

Platforms we monitor

Hotels / Hospitality

TripAdvisor, Google,, Expedia,,, VRBO & more


OpenTable, Yelp, Google & more

Residential Apartment Leasing,,, & more

Residential Services

Angie's List, HomeAdvisor, Google, Yelp & more

Spas and Beauty

TripAdvisor, Google, Yelp & more

Automotive Professionals

Yelp, Google, Angie's List & more

Animal Services

Yelp, Google, Angie's List & more


 "Increasing our guest matrix scores can’t sit with one person, it’s really a team effort. The employee training program implemented by The Reputation Lab has made online reputation an ongoing conversation in our hotel and part of the overall culture within the building.  As a result, we’ve seen increases in guest matrix scores and on platforms like TripAdvisor."

Peter, General Manager

400+ Room Hotel, in major Southern market


Of customers say reviews are important to them when determining where to stay

Of customers say seeing a management response to reviews is important to them

Of customers say a management response to a bad review makes them think highly of the business

Source: Forrester Consulting on Behalf of Tripadvisor

Our Services

Reputation Management

Reputation Enhancement and Management

We provide training, strategy, and deployment to make your business stand out from the crowd

Review Response

Review Response

Our dedicated team of content managers provide unique, engaging, and timely responses

Social Media

Social Media Management

We develop a strategy and communication plan that will elevate your online reputation 

Learn About the Services We Offer Your Industry


Supercharge your review management and marketing needs with our 65+ years of hospitality experience.


Turn-key car dealership, body and auto repair shop review management and marketing solutions.

Restaurant marketing reputation manageme

Review management and marketing solutions that help restaurants thrive in today’s digital age.


Review management and marketing services that help you find better tenants faster.


Grow your veterinary, grooming or other animal services businesses with our tailored tools for pet professionals.


HVAC technician’s, plumber’s, and other residential professional’s one-stop-shop for maximizing their online reputation and engagement efforts.


Our spa & beauty review management and marketing services take the stress out of perfecting your digital presence.

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