Harness Over X years of Hotel Sales and Marketing Experience Without Asking More From Your Team
The Reputation Lab got its start helping hotels and resorts maximize their success online. With our X years of collective hospitality experience and extensive knowledge of how online reviews, digital engagement and guest satisfaction impacts your business, we’re confident that discussing your needs with us will yield extraordinary results.

81% of travelers always read online reviews before making a booking decision and as little as a 0.1-point jump in your average review score can yield up to a 25% increase in conversions. Our team offers several services that help properties through each step of a review's lifespan and ultimately create conditions where organic review volumes increase on popular platforms like TripAdvisor, Google, and Expedia, alongside your rankings.
My Review
Concierge
While our business is rooted in hospitality, we provide reputation management solutions for business owners and management teams in many service-based industries. This includes review management services for restaurants and cafes, the automotive industry, animal care, and residential services to name a few. Reviews are also critically important for spas and retail service providers, museums, attractions, vacation rentals, and multi-unit residential, and our My Review Concierge software assists in aggregating the reviews and data found on Google and other industry-specific websites. Whether you prefer to use AI (Artificial Intelligence), our in-house managed services, or your own thoughtful management responses, My Review Concierge is the tool needed to manage this task.
DID YOU KNOW?
89% of consumers say checking online reviews is part of their buying journey (TrustPilot)
85% of consumers don’t think reviews older than 90 days are relevant (Bright Local)
88% of customers who read an online review say it influenced their buying decision (Zendesk)
DID YOU KNOW?
94% of diners research a restaurant’s reviews online
before going.
33% of diners refuse to eat at a restaurant with less than four stars.
77% of cusomers prefer reading reviews from other customers instead of professional critics.